The History of the Jordan Brand

Michael Jordan’s signature shoe was created with the help of Nike, but the Air Jordan line became so popular that it eventually didn’t need the Swoosh to back it. The Nike and Jordan partnership achieved a level of success that allowed Jordan Brand to become its own company in 1997, and it has never looked backed.

The Godfather of the Jordan Brand': How Howard White found his calling as Michael Jordan's closest confidant

Jordan Brand Celebrates the Air Jordan I's History In Skateboarding Culture - Fucking Young!

The History of the Jordan Brand

Nike Air Jordan history (complete 1984-2023 timeline)

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The true story of Air Jordan: How Nike and Michael Jordan changed the world

History Of Air Jordan

History of Air Jordan Sneakers – LOST DOG Art & Frame